As West Bengal prepares for the festive season, gold prices have witnessed a significant correction. Despite geopolitical tensions, the rise in the US Dollar value and profit-booking in the market have pulled down gold prices from their peak of ₹1.80 Lakh. Market analysts suggest that this might be the best time to purchase jewelry before rates escalate again before Akshaya Tritiya.

Today’s Market Rates (April 4, 2026): (Excluding 3% GST)

• 24K Fine Gold: ₹14,870 per gram
• 22K Jewelry Gold: ₹14,125 per gram
• Silver (999): ₹2,36,648 per kg

Investment Outlook: While gold remains the ultimate safe haven during global uncertainties, experts highlight that Silver has crashed 44% from its peak. Given its high industrial demand, Silver could offer massive returns once the market cycle turns, though it remains more volatile than gold.